INTERACTIVE DESIGN SYSTEMS
I design interactive design solutions for digital applications and product innovations that align brand experience and user needs. My focus is on a sophisticated user experience, an intuitive user interface and an independent visual design. This is the only way to ensure that the design meets product requirements and brand values.
DESIGN FOR COLLABORATION
Collaboration, motivation and participation enable innovative and successful product development. My experience as a designer has shown how important it is to bring people together. Design as an interdisciplinary instrument allows visions to become visible and also helps to make expectations and demands open for discussion.
OPEN UP OPPORTUNITIES FOR USERS
Customers are no longer just consumers, but co-decision-makers and critical users at the same time. New technologies alone do not create added value for users, so creative design approaches are needed. For brands, companies or organisations, it is no longer enough to be only digitally visible – it is more a matter of becoming a partner in the everyday life of their target groups and remaining permanently relevant.
PRODUCT INNOVATION FROM A DESIGN PERSPECTIVE
I am fascinated by the interplay of design and new technologies. My experience from many years of cooperation with development teams using agile methods helps me to consider design concepts from the very beginning under technological aspects and to plan them for technical implementation. Prioritizing user stories and features or planning user testings are important design skills for me.